EFFIE SOUTH AFRICA AND IPSOS TO UNVEIL 2024 TRENDS AND INSIGHTS REPORT

Johannesburg, March 2025 – Effie South Africa in partnership with Ipsos, is proud to present the annual Effie SA Trends Report Webinar, offering an exclusive look at the strategies behind South Africa’s most effective marketing campaigns of 2024. Building on the success of the 2023 report, this year’s Effie South Africa Ipsos Trends and Insights Report will be presented on Thursday, 27 March 2025, at 10:30 – 11:30 via webinar, providing key learnings and data-driven insights to help marketers and agencies refine their approach to creative effectiveness.

This highly anticipated session provides a data-driven analysis of the year’s top-performing campaigns, unpacking the insights, strategic rigor, and creative effectiveness that led to success. The insights from this report serve as a valuable source of inspiration for marketers and agencies in constant pursuit of delivering real business results.

As entries for the 2025 Effie Awards South Africa open soon, this session is a must-attend for marketers and agencies looking to craft award-winning strategies. The report will explore:

  • Data-backed trends of the evolving marketing landscape and key factors driving effectiveness
  • Strategic insights that elevate campaigns from concept to impact
  • How creativity, media, and execution contribute to long-term brand success
  • Case studies and key takeaways from high-performing campaigns

The Effie South Africa Ipsos Trends and Insights Report serves as a critical resource for industry professionals, helping brands and agencies refine their strategic approach and maximise campaign impact.

Don’t miss the opportunity to gain exclusive insights into the latest marketing effectiveness trends.

To RSVP, please register HERE

Entry Dates and Deadlines:

  • Early Bird Entries: 3 – 30 April 2025 (Deadline by 00:00)
  • On-Time Entries: 1 – 14 May 2025 (Deadline by 00:00)
  • Last Minute Entries: 15 – 28 May 2025 (Deadline by 00:00)

For more information, visit www.effieawards.co.za or www.acasa.co.za

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